Barwell businesses Canyon, Callaway and Specialized have all been showcased throughout 2021’s summer of sport.
Canyon’s Aeroad was supplied to Dutch rider Annemiek van Vleuten who came second in the Women’s Olympic Cycling Road Race.
Specialized launched its ‘Speed of Light’ cycle range inspired by ancient urushi painting techniques of the far east, with Tokyo being the location for the Olympics.
Both bike brands were also represented at the Tour de France with Canyon sponsoring Movistar; Alpecin-Fenix and Arkéa-Samsic. Specialized’s sponsored teams were Bora-Hansgrohe and Deceuninck-Quick-Step.
Bikes included Canyon’s Ultimate CFR, Aeroad CFR and Speedmax CFR Disc and Specialized’s S-Works Tarmac SL7 and Shiv.
Jon Rahm captured his first career major win at the U.S. Open with Callaway Golf equipment including a Callaway Epic Speed Driver, Callaway Irons, and a Callaway Chrome Soft X Golf Ball.