ETS sponsors cycling event to help end rural African poverty

ETS Cable Components is excited to be sponsoring The Kirby Way Cycle event, which aims to support impoverished African communities.

The money raised will go towards planting up to 200,000 trees, constructing 50 boreholes, powering 50 communities with solar power kiosks and supporting 30,000 families.

The event is a 300 kilometre-cycle trip across Ireland held in conjunction with Warriors for Humanity, with proceeds donated to Self Help Africa.

Martha Hourican, Director of Business Development at Self Help Africa, said: “We focus on ending hunger and poverty in rural Africa. 250 million people across the continent suffer hunger and malnutrition and the funds raised by schemes like The Kirby Way Cycle can make a real difference to many of those lives.

“It will support the planting of 200,000 trees, where they will not just remove carbon from the atmosphere, but will provide food, shade, shelter and restore and rehabilitate degraded farmland, and support thousands of farming households to provide for their families today, and for years to come.